Watch MTV Video Music Awards 2010 Replay

List of 2010 MTV Video Music Awards winners:

Collaboration: Lady Gaga featuring Beyonce, "Telephone"

Female video: Lady Gaga, "Bad Romance"

Male video: Eminem, "Not Afraid"

Hip-hop video: Eminem, "Not Afraid"

New artist: Justin Bieber featuring Ludacris, "Baby"

Pop video: Lady Gaga, "Bad Romance"

Rock video: 30 Seconds to Mars, "Kings and Queens"

Dance music video: Lady Gaga, "Bad Romance"

Art direction: Florence and the Machine, "Dog Days Are Over"

Choreography: Lady Gaga, "Bad Romance"

Cinematography: Jay Z and Alicia Keys, "Empire State of Mind"

Direction: Lady Gaga, "Bad Romance"

Editing: Lady Gaga, "Bad Romance"

Special effects: Muse, "Uprising"

Breakthrough video: The Black Keys, "Tighten Up"

Video of the year: Lady Gaga, "Bad Romance"